I already argued before about the importance of getting some ancillary revenue and how I had, so far, failed miserably at doing it. Being the sole administrator of a portal that attracts around 500 visits per day (in a very specific domain: software modeling and model-driven engineering) I had the feeling that I should be able to make some money out of it (not to become rich but at least to cover the expensed of the dedicated server where the portal is located).
Since my results with several affiliation programs (adsense, flattr, amazon) have not been very successful and after asking for some suggestions to the, always useful, business of software I’ve decided to take matters in my own hands and sell directly ad space to vendors of tools related to the portal contents.
So far I’m very happy with the results. I already sold the first ad (thanks DrExplain) and hopefully I’ll sell the other two main ad spaces available soon. It’s basically a zero risk strategy so don’t wait and give it a try!!